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Can You Rank A Website With Only Social Signals

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In this video Rand Fishkin of SEO Moz talks about whether or not you are able to rank a website in the search engine results solely by the use of social signals. There has been much conjecture about this in the SEO world and I will let you have a look at what Rand has to say and then I will give you my analysis below.


Can You Rank With Just Social Signals
Rand has brought up some really good points here. For quite some time around the SEO world they have been a number of people who are saying that the traditional methods of link building are dead and that Google is now turning their focus more and more toward social signals.
I believe that social signals are still an important as part of a balanced overall SEO campaign because it would not look natural to Google if you had a lot of links coming into your website but nobody was viewing, liking or sharing it.

As I have said time and time again to those who believe that link building is dead is that Google’s method of ranking websites in the search results is primarily by the use a link based algorithm.

Now this of course does not mean that the idea of ranking a website is to go out and get as many links as possible in order to be able to rank your website. When it comes to getting links to your website, especially if you are a local business, less can often be more. It would not look natural to Google if you were a plumber in a local area and had 100,000 links from non related websites all over the world.
Your link structure should primarily consist of links from Industry/topic related, high Domain Authority websites.

If you would like to have me help you with this than you may want to look at one of our SEO Packages.
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